Ad Operations Manager

Job title: Ad Operations Manager

Company: Rocket Lawyer

Job description: About Rocket Lawyer

We believe everyone deserves access to affordable and simple legal services.

Founded in 2008, Rocket Lawyer is the largest and most widely used online legal service platform in the world. With offices in North America and Europe, Rocket Lawyer has helped over 20 million people create over 50 million legal documents, and get their legal questions answered.

We are in a unique position to enhance and expand the Rocket Lawyer platform to a scale never seen before in the company’s history, to capture audiences worldwide. We are expanding our team to take on this challenge!

About The Role

We are looking for an Advertising Operations Manager to help re-shape Rocket Lawyer’s positioning across online and offline channels while implementing and maintaining an attribution model that helps drive business excellence. In this role, you will work cross-functionally between Leadership, Marketing, and Engineering to develop user journeys, translate those into technical specs all while working with the appropriate teams to execute on our ability to measure and optimize on ad spend. The role will report to our Director of Revenue Operations and will have a strong voice within our highly collaborative leadership team.

You will

  • Own Rocket Lawyer’s attribution and analytics across online and offline channels
  • Re-shape and replace, where needed, existing systems and processes that lead to efficient ad spend with the goal of implementing a Multi-touch attribution model.
  • Help uncover insights that will drive efficiency across ad spend
  • Partner with marketing to launch new channels
  • Work collaboratively with technical teams to execute on attribution and analytics
  • Ensure Rocket Lawyer is using the optimal set of tools and make recommendations where needed

You have

  • 5+ years’ experience in digital marketing
  • Deep background in marketing technical products, especially cloud and platform products like Google Analytics, Google Tag Manager, Google Ads, and Tableau
  • Ability to communicate and collaborate cross-functionally with both business and technical acumen.
  • Excellent verbal and written communication skills with the ability to clearly present ideas, updates, and results to business partners on various levels
  • Experience working with both internal and external geographically distributed technical teams.
  • Natural self-starter with a ‘can-do’ attitude. Demonstrated ability and self-motivation to excel within an environment of rapid change, growth, mentality and a drive for continuous improvement
  • Outstanding team player with an ability to move fluidly from high-level to detail oriented thinking
  • Ability to manage multiple projects and various deadlines simultaneously.
  • Bachelor Degree Preferred

Benefits & Perks

  • Comprehensive health plans (including Medical, Dental and Vision insurance for full-time employees)
  • Unlimited PTO
  • Competitive salary packages
  • 401k program
  • Life insurance
  • Disability benefits
  • Flexible Spending Accounts
  • Commuter/Transit Program
  • Your choice of a MAC or PC

Expected salary:

Location: San Francisco, CA

Job date: Wed, 03 Mar 2021 02:32:11 GMT

More info

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