Freelance Strategic Account Planner
Job title: Freelance Strategic Account Planner Company: Integr8staff Job description : Job Title – Freelance Strategic Account Planner Location – Orange County, CA Offsite – Remote Freelance Pay – DOE Job Summary of the Freelance Strategic Account Planner Responsibilities of the Freelance Strategic Account Planner Work with clients to determine objectives, target audience and end-results. Work closely with account leadership, strategic planning, creative throughout the campaign development process. Lead qualitative research efforts in concert with the development of target profiles, screeners, discussion guides, and/or survey panel questionnaires. Produce qualitative research expertise and/ or ethnography. Analyze existing data, market reports and consumer trends and behaviors. Determine campaign messaging; employing data analytic tools to track and optimize. Develop hypotheses and methods to test and apply to a wide variety of marketing challenge Oversee the strat...